Etihad Airways, the UAE's national carrier, has relaunched its official website in a bid to improve its customers' online journey.
The new website makes it easier for travellers to plan their trip, search for information and manage their booking.
With a larger percentage of consumers accessing etihad.com via mobile, the new website is responsive across any device, be it a smartphone, tablet or desktop, allowing guests to access information quickly and easily, before they reach the airport.
"Knowing travellers increasingly turn to digital channels to manage their journey, we completely redesigned our website to provide a superior digital experience," said Frank Meyer, Chief Digital Officer, Etihad Aviation Group.
Future enhancements include a new booking engine to provide a consistent end-to-end user journey which is mobile responsive and features a more user-friendly payment system.
Guests looking to travel will be able to pay with cash, Etihad Guest Miles, or a combination of cash plus miles.
The next phase will provide a more seamless digital experience when navigating between Etihad Airways for flight bookings, Etihad Guest for loyalty offers, and Etihad Holidays for packages, with a view to letting guests manage their entire Etihad travel experience in one place.
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