A new era of cinema is arriving in Dubai with the launch of the Middle East’s biggest ever cinema screen.
Dubai Holding Entertainment’s Roxy Cinemas at Dubai Hills Mall is gearing up to unveil Roxy Xtreme, a giant 423 square metre screen that is twice the size of a tennis court for a jaw-dropping cinematic experience never seen before in the region.
The innovative entertainment venue, opening on August 31, sets a new benchmark for cinemas in Dubai with 382 premium reclining seats across three tiers: Standard, Premium and Director’s Boxes.
Fernando Eiroa, Chief Executive Officer at Dubai Holding Entertainment, said, "Roxy Xtreme sets a new benchmark for cinemas in Dubai and the wider region as the huge screen provides an unforgettable experience for all types of movie lovers."
Three Director’s Boxes, the first of their kind in a cinema, are luxurious suites perched above the auditorium to offer a spectacular view of the Roxy Xtreme screen with utmost comfort and privacy.
Each VIP Director’s Box has 12 luxurious seats and guests can take advantage of on-demand waiter service without leaving their plush seats.
Wireless charging, heated seats, and a personal swivel table come as standard in the Director’s Box experience.
Roxy Cinemas Dubai Hills Mall will feature 15 screens in total, including seven Platinum Screens (available to movie lovers from October), seven Silver Screens and the groundbreaking Roxy Xtreme that measures 28 metres by 15.1 metres to create 423 square metres of movie magic.
The Platinum experience offers a tantalising array of gourmet food that can be ordered in the luxury lounge before the movie or from your seat in the auditorium and served to your table.
Moviegoers opting for the Silver experience can choose from a wide selection of food at the candy bar before relaxing in comfortable reclining seats.
The latest Hollywood, Bollywood and Arabic blockbusters will be shown at the new venue in stunning clarity thanks to the latest NEC Laser Projectors, while ultra-sharp sound is guaranteed with DOLBY Atmos across all screens.
Tickets for this sensational new moviegoing experience can be booked closer to the opening date at theroxycinemas.com or via the Roxy Cinemas app.