Would you pay AED 4 million for a number plate?
That's how much one bidder dished out for the licence plate 12 W at a Roads and Transport Authority (RTA) auction over the weekend.
In total, AED 23 million was raised for the 90 plates that were up for grabs.
The plate - 20 Z - was the next most sought after plate, fetching AED 2.7 million.
Altogether 90 distinctive two, three, four and five digits plates were listed in the public auction, which was the RTA's 101st one.
'Dubai-it' initiative to embed Dubai’s work philosophy across generations
His Highness Sheikh Mohammed bin Rashid Al Maktoum, Vice President and Prime Minister of the UAE and Ruler of Dubai has announced the launch of the 'Dubai-it' initiative, aimed at passing Dubai’s work philosophy to future generations and embedding it across institutions and companies.
Dubai Holding's 'Gift It Forward' distributes repurposed items worth AED 22 million
The third edition of Dubai Holding's 'Gift It Forward' initiative has distributed more than half a million repurposed items, reaching over 23,000 beneficiaries across the UAE.
UAE President calls for stronger global cooperation at G7 Summit
UAE President His Highness Sheikh Mohamed bin Zayed Al Nahyan has participated in the 52nd G7 Leaders’ Summit in Évian-les-Bains, France.
Abu Dhabi offers 'innovative' precision therapy to treat advanced breast cancer
Abu Dhabi will now offer a more targeted breast cancer treatment for patients in advanced stages and resistance to conventional hormone therapy, giving them renewed hope and a better quality of life.
UAE foils drug distribution plot, dismantles criminal network
The National Anti-Narcotics Authority, in coordination with Ras Al Khaimah Police and other security agencies, has foiled a plan to promote and distribute narcotic substances inside the UAE.
Sharjah unveils projects worth AED750 million for direct road links to Dubai
His Highness Sheikh Dr Sultan bin Mohammed Al Qasimi, Supreme Council Member and Ruler of Sharjah, has announced a series of projects worth AED750 million that will link internal and main roads between Sharjah and Dubai.
UAE President meets US President on sidelines of G7 Summit
UAE President His Highness Sheikh Mohamed bin Zayed Al Nahyan has met with US President Donald Trump on the sidelines of the G7 Summit in Évian-les-Bains, France.
UAE President, Greek PM discuss strategic cooperation
UAE President His Highness Sheikh Mohamed bin Zayed Al Nahyan has discussed strengthening strategic partnerships in key sectors with Greek Prime Minister Kyriakos Mitsotakis in a phone call on Tuesday.
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